Craft your journey to success! Specialized marketing services for travel professionals

If you are looking for a service provider to do low-cost, high-volume work with no strategy behind it, then you can stop reading right here and now. We are definitely not a good fit.

But if you believe that a strategic approach can bring structure and clarity to your online communication, and that’s something you value, then stick around. My mission is to find creative ways to deliver just that to the travel brands I work with.

I started this adventure travel blog in 2019 out of my love for travel. I was working as a sales specialist at that time in a corporate organization. But my heart was always in search of my next destination to explore. So I decided to start learning more about copywriting and online marketing while continuing to write on my blog. Freelance projects started to appear, making me realize that I could transform this into my full-time activity. I took this leap of faith in 2020. Now I am offering tailored marketing services for the travel industry.

This is how I can help you grow your business:

Conversion copywriting services

Conversion copywriting should be an essential part of your marketing, adapted to the travel sector and its audience. You’ll be joining the conversation your prospects are already having in their heads and have a real chance to influence their decisions.

Email marketing audit

If you struggle with conversions in your email marketing efforts, this is the starting point in finding out what can be improved. The email marketing audit includes:

• a technical part, analyzing segmentation, deliverability issues, automation sequences, and
• a copy assessment part, analyzing persuasion techniques, brand voice, email structure, CTA placement and structure, and email body content.

The result is an actionable 30-60-90 day plan for implementing improvements, together with a time and resources estimate for different levels of email marketing management (DIY, done-with-you, done-for-you). Price starts at 1740 EUR.

Email copy optimization service

You already have your email sequences in place and just want advice on how to improve the copy? This done-with-you service gives you access to my copywriting experience. I will re-write your existing email sequences using persuasive writing techniques for a better conversion rate. Price starts at 400 EUR (for a 4-6 email sequence of medium – short emails)

Email sequence writing

Just get the entire email writing process off your plate. A done-for-you service that includes voice of customer research, customer interviews, writing and editing an email sequence from zero and testing to understand where it can be improved conversion-wise. Price starts at 997 EUR (for a 4-6 email sequence of medium – short emails)

Landing page copywriting

If you’re tired of guessing how to structure your page, what and how to write to obtain the highest conversion rate possible on a landing page, this one’s for you. This service includes everything from research to writing, editing, wireframing, and testing. We eliminate guessing and start making our decisions based on data. This is a done-for-you service, and its price starts at 997 EUR. The delivery time depends on the amount of work necessary for your specific context. It can take from 1 day to 1 week.

Tailored offline sales services:

Offline sales strategy and process optimization

If your funnel also includes offline interactions with your possible clients, then increasing sales might become a source of stress. We look over your current strategy and find ways to improve it. This is a done-with-you 1:1 consultancy service. I bring to the table over 10 years of experience in business development, account management, and sales. We will look at your current KPIs, make strategic adjustments, and then measure and optimize. In this way, you can take the most out of your leads. And forget about stressing over increasing your sales. This service can include script copywriting services or follow-up email copywriting if needed. This is a personalized, premium service, and the price is calculated for each client depending on their particular situation.

Social media services:

Social media strategy (paid, organic, or both)

If you struggle with your social media channels, try to create content, post constantly, and see no results…other than feeling drained or overwhelmed, then you need a strategic approach to social media. Or maybe you have a small internal team already doing a good job. Still, you’d like some fresh creative ideas to facelift your social media channels. This is where I can help. Usually, I deliver a social media strategy in 2 or 3 weeks. It is a one-time cost for you. Pricing starts at 1768 EUR and is related to the complexity of your brand and the maturity of your existing online presence.

Organic social media audit

The social media strategy includes the organic social media audit by default. It’s an excellent starting point if you’d like an overview of your channels and find opportunities to improve your social media presence by yourself. The audit costs 557 EUR and can be delivered in one week.

Done-for-you social media implementation service

This service takes the burden of thinking about social media entirely off your head. Together with my team, we do everything for you. From creating the content calendar, community management, creating and scheduling posts, analyzing monthly reports and deciding how to adapt content moving forward. However, you will still be involved in the content creation part, where you’ll have to provide our team with relevant information about your brand and professional photos and videos that we can edit and use. The cost for this service starts at 500 EUR/month. It can increase depending on the number of platforms we manage, the post frequency, and overall strategy.

Done-with-you, social media implementation service

Do you want to implement the social media strategy yourself or with your in-house team, but would like my guidance along the way? Excellent! We set up a recurrent meeting or emailing process where you can benefit from my feedback on implementing your social media strategy. It’s more affordable than a done-for-you service, but you have to do the work in the long term. The cost depends on the frequency and duration of these meetings or the frequency of the feedback emails. This service starts at 300 EUR/month.

You can read here a complete case study of delivering my social media services to a boutique travel agency.

The services I offer combine over 10 years of experience in sales with 4 years of expertise in social media, content marketing, and copywriting and with my love for the travel industry. Any of the above services is delivered only after thoroughly analyzing your context, marketing, and business goals. I aim to be a long-term partner who offers the support needed for your business to grow easily, predictably, and creatively.